Choosing the right video package
Public Help • Updated 13 April 2026
Pick the right package by objective, filming constraints, and output requirements.
Guide
Who this is for
Customers deciding between product packages before booking.
Decision framework
Use this order when comparing packages:
- **Outcome first**: what should change after people watch the video?
- **Buyer job next**: are you trying to explain, prove, recruit, train, launch, or capture an event?
- **Shoot complexity**: single location interview, multi-scene product demo, event coverage, or livestream.
- **Output volume**: one hero asset vs campaign pack with multiple cuts.
- **Turnaround**: standard schedule vs rush requirement.
Fast package matching guide
- **Interview or leadership message**: single-camera base package, then add second camera only if needed.
- **Training or explainers**: prioritise structured planning and post-production effort.
- **Events and exhibitions**: choose packages with stronger shoot-day capacity and rapid edit paths.
- **Livestream**: base profile is 1080p pipeline; add-ons increase coverage, not just resolution.
How to use the category pages better
- Start with the category route that matches the commercial job, not the filming style.
- Use the `Start here` spotlight to find the strongest first package.
- Compare grouped packages before you read long supporting copy.
- If one product gets close but not all the way there, that often becomes a tailored productised offer rather than a completely different buying path.
How tiers usually differ
- **Core**: essential capture and delivery scope.
- **Plus**: broader coverage and stronger production support.
- **Premium**: highest coverage, resilience, and output flexibility.
Before you commit
- Confirm shoot duration matches real access window.
- Confirm deliverable count is realistic for timeline.
- Check if optional modifiers are included in higher tiers.
FAQ
Should I choose by lowest price?
Use value fit first. Wrong scope usually costs more through revisions and reshoots.
Can I change tier after booking?
Yes, but timing and cost impact depend on production stage.
What if none of the packages fit exactly?
Use the bespoke brief path and request a custom proposal.
Frequently asked questions
- Should I choose by lowest price?
- Use value fit first. Wrong scope usually costs more through revisions and reshoots.
- Can I change tier after booking?
- Yes, but timing and cost impact depend on production stage.
- What if none of the packages fit exactly?
- Use the bespoke brief path and request a custom proposal.